search query: @freeterm mobile advertising / total: 2
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1.
How mobile advertising works: the role of trust in improving attitudes and recall
Journal of Advertising Research
2007 : VOL. 47:2, p. 165-178
 2007 Okazaki, S.
Katsukura, A.
Nishiyama, M.
2.
Insights on mobile advertising, promotion, and research
Journal of Advertising Research
2007 : MAR, VOL. 47:1, p. 28-37
 2007 Ferris, M.
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